Agonizing over where and when the box of joy would arrive.Ĭonsequently, I’m not alone.Shouting over ‘friends’ demanding gross vegetable toppings.Explaining my order to a judgmental teenager.Like Apple has done in music and telecommunications, Domino’s artistically blended function with design.įrom its inception I loved the Domino’s Pizza Tracker® because it was kitchy and fun, but genuinely because it eliminated everything I hated about ordering over the phone: Even if you’ve never experienced the joy of watching Pete prep your pizza, chances are you’ve heard about the online tool that enables Domino’s customers to follow the progress of their order from the time they click the "Place Order" button until the miracle is delivered. ( MEL Magazine)īefore you ever get too critical, remember this delivery man so dedicated to the art of delivery that he was out there slinging pizzas in the middle of Typhoon Jebi.When I look back at disruptive technology of the past decade, two products come to mind: the iPhone-which sparked the smartphone revolution-and Domino’s Pizza Tracker®, which sparked my obsession with ordering pizza. After all, they had Deep Throat to spoon-feed them what they needed to know, whereas I only had my notebook, my Domino’s app and my undying dedication to the truth. I don’t want to compare myself to Woodward and Bernstein or anything, but I’m pretty sure they never stalked a pizza man on a rainy evening to expose the truths that will haunt a generation. In short, I totally blew the lid off this whole pizza tracker thing, man. Instead, it seems like it’s just a pre-timed estimate of how long each step should take, but in no way is it customized for your order. So sure, the Domino’s Pizza Tracker was only off by a few minutes, but it was pretty clear that the progress bar was in no way related to what was actually going on. So yeah, the Domino’s Tracker works: kind of well but not perfectly well. Short answer: it’s not really accurate, but it’s not that far off, pretty close actually, despite the fact they take a few liberties with their timing, they still get it done pretty fast. Kudos to him for stepping up while the rest of us just sat on our fat asses complaining. Remember that this question was raised in the late 2017s by what Fox News called “the Dominos app truthers,” although it doesn’t look like any of them put the work in to investigate like Brian VanHooker did. Is our pizza really being “fired up” and “professionally inspected” and sent out for delivery at the moment they say it is? Or are they playing fast and loose with their own software to pull the wool over our eyes and keep us blissfully unaware that our thin crust pizzas and molten lava cakes are actually much farther behind schedule than they promise? This guy now joins the pantheon of heroes for the common man right next to the dude who researched all those Subway foot-long subs to see if they were actually a foot long.ĭoes Domino’s pizza tracker actually work? Are they being honest with their consumer base? So when there is something out there that may be conning and taking advantage of every-day citizens, SOMEBODY has to pick up the mantle and carry the cross for us. Too many journalists are wrapped up in the Trump administration these days to remember why they got into the business in the first place – to shine a light on corruption EVERYWHERE, not just Washington. I will just give this commentary: I respect and appreciate what he did there. ![]() I don’t want to repost all of this guy’s research and his conclusions because I don’t want to take the food (even if it is Domino’s pizza) out of his family’s mouth. For the record, I’m going into this hoping that the pizza tracker is not in fact a lie, but I’ll be honest, I do have my suspicions, so I plan to get to the bottom of this hunch. Then I’m going to follow the delivery guy in my car until he arrives at my house, where my wife will be ready to receive him. The plan is as follows: I’m going to place an order for delivery while hanging out in the restaurant, then compare each progress mark on the tracker with what’s actually happening with my pizza. If you’re unfamiliar with it, the Domino’s Pizza Tracker is the colorful, light-up progress bar in the Domino’s app that tracks each step of your pizza’s progress, from when it’s first being prepared until it arrives at your home.Ĭurious about its accuracy, I decided to stake out my local Domino’s. Since reading this, I got to thinking about the most important progress bar in my life - the Domino’s Pizza Tracker. It wasn’t that long ago that I stumbled across a piece in The Atlantic about how TurboTax uses bogus progress bars when completing a tax return.
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